Modern Growth Stack 2024
Modern Growth Stack 2024
Modern Growth Stack 2024

The Challenge & How Umoh Solved It

Held on July 31 at COEX, MGS 2024 was one of Korea’s most content-rich marketing conferences of the year:

12 key topics, 57 speakers, 35 sessions.

But despite the scale, attendees were left asking:

Who else is coming? And how do I actually connect?

  1. No Visibility into Other Attendees

  2. Missed Business Opportunities

  3. No Owned Channel for Post-Event Follow-Up

Umoh turned a one-way conference into a two-way marketplace.

  • All attendees created a digital profile pre-event—including company, role, and interest areas

  • A networking hub gave both guests and hosts visibility into the room

  • Business-minded attendees used Umoh to schedule meetings and share their profile links directly on LinkedIn

  • Hosts could view segment-level participation metrics in real-time and follow up via owned CRM flows

For 2025, AB180 fully expanded their use of Umoh—from landing page and ticketing to full matchmaking and post-event attribution.

2025 MGS X Umoh: https://mgs2025.umoh.io

Key Outcomes

Result

Why it Matters

🔎 Attendee visibility unlocked

Guests didn’t just attend—they connected and prospected

💼 Sales opportunities generated

Several attendees secured follow-up leads directly through Umoh

🧩 Full-funnel integration for 2025

Ticketing → Check-in → Networking → Reporting, all on Umoh


The Challenge & How Umoh Solved It

Held on July 31 at COEX, MGS 2024 was one of Korea’s most content-rich marketing conferences of the year:

12 key topics, 57 speakers, 35 sessions.

But despite the scale, attendees were left asking:

Who else is coming? And how do I actually connect?

  1. No Visibility into Other Attendees

  2. Missed Business Opportunities

  3. No Owned Channel for Post-Event Follow-Up

Umoh turned a one-way conference into a two-way marketplace.

  • All attendees created a digital profile pre-event—including company, role, and interest areas

  • A networking hub gave both guests and hosts visibility into the room

  • Business-minded attendees used Umoh to schedule meetings and share their profile links directly on LinkedIn

  • Hosts could view segment-level participation metrics in real-time and follow up via owned CRM flows

For 2025, AB180 fully expanded their use of Umoh—from landing page and ticketing to full matchmaking and post-event attribution.

2025 MGS X Umoh: https://mgs2025.umoh.io

Key Outcomes

Result

Why it Matters

🔎 Attendee visibility unlocked

Guests didn’t just attend—they connected and prospected

💼 Sales opportunities generated

Several attendees secured follow-up leads directly through Umoh

🧩 Full-funnel integration for 2025

Ticketing → Check-in → Networking → Reporting, all on Umoh


The Challenge & How Umoh Solved It

Held on July 31 at COEX, MGS 2024 was one of Korea’s most content-rich marketing conferences of the year:

12 key topics, 57 speakers, 35 sessions.

But despite the scale, attendees were left asking:

Who else is coming? And how do I actually connect?

  1. No Visibility into Other Attendees

  2. Missed Business Opportunities

  3. No Owned Channel for Post-Event Follow-Up

Umoh turned a one-way conference into a two-way marketplace.

  • All attendees created a digital profile pre-event—including company, role, and interest areas

  • A networking hub gave both guests and hosts visibility into the room

  • Business-minded attendees used Umoh to schedule meetings and share their profile links directly on LinkedIn

  • Hosts could view segment-level participation metrics in real-time and follow up via owned CRM flows

For 2025, AB180 fully expanded their use of Umoh—from landing page and ticketing to full matchmaking and post-event attribution.

2025 MGS X Umoh: https://mgs2025.umoh.io

Key Outcomes

Result

Why it Matters

🔎 Attendee visibility unlocked

Guests didn’t just attend—they connected and prospected

💼 Sales opportunities generated

Several attendees secured follow-up leads directly through Umoh

🧩 Full-funnel integration for 2025

Ticketing → Check-in → Networking → Reporting, all on Umoh


행사 개요

일시 및 장소

July 31, 2024 · COEX, Seoul, South Korea

주최사

참가자

≈ 1,000 marketers

umoh 제공 서비스

Business Networking Platform

우리 행사도 성공 스토리로 만들 수 있는 기회!

umoh가 여러분의 행사를 어떻게 도와드릴 수 있는지 알아보세요

(주) 스플랩

대표자 : 선민승

사업자등록번호 : 736-81-02391ㅣ통신판매업 : 2024-서울관악-0768

02-1600-4138

help@splab.dev

서울특별시 강남구 역삼로 175 팁스타운 S2 4층

이용 약관

|

개인정보처리방침

Copyright ⓒ 2023 Splab Inc. All rights reserved.

(주) 스플랩

대표자 : 선민승

사업자등록번호 : 736-81-02391ㅣ통신판매업 : 2024-서울관악-0768

02-1600-4138

help@splab.dev

서울특별시 강남구 역삼로 175 팁스타운 S2 4층

이용 약관

개인정보처리방침

Copyright ⓒ 2023 Splab Inc. All rights reserved.

우리 행사도 성공 스토리로 만들 수 있는 기회!

umoh가 여러분의 행사를 어떻게 도와드릴 수 있는지 알아보세요

로그인

Korean

로그인

Korean

(주) 스플랩

대표자 : 선민승

사업자등록번호 : 736-81-02391ㅣ통신판매업 : 2024-서울관악-0768

02-1600-4138

help@splab.dev

서울특별시 강남구 역삼로 175 팁스타운 S2 4층

이용 약관

개인정보처리방침

Copyright ⓒ 2023 Splab Inc. All rights reserved.

(주) 스플랩

대표자 : 선민승

사업자등록번호 : 736-81-02391ㅣ통신판매업 : 2024-서울관악-0768

02-1600-4138

help@splab.dev

서울특별시 강남구 역삼로 175 팁스타운 S2 4층

이용 약관

개인정보처리방침

Copyright ⓒ 2023 Splab Inc. All rights reserved.

우리 행사도 성공 스토리로 만들 수 있는 기회!

umoh가 여러분의 행사를 어떻게 도와드릴 수 있는지 알아보세요